Editorial

Tech-Driven Craft

// Digital Atelier Practice → merging new technologies with the sensibility of an art studio// Digital Atelier Practice → merging new technologies with the sensibility of an art studio// Digital Atelier Practice → merging new technologies with the sensibility of an art studio// Digital Atelier Practice → merging new technologies with the sensibility of an art studio// Digital Atelier Practice → merging new technologies with the sensibility of an art studio// Digital Atelier Practice → merging new technologies with the sensibility of an art studio// Digital Atelier Practice → merging new technologies with the sensibility of an art studio// Digital Atelier Practice → merging new technologies with the sensibility of an art studio// Digital Atelier Practice → merging new technologies with the sensibility of an art studio// Digital Atelier Practice → merging new technologies with the sensibility of an art studio// Digital Atelier Practice → merging new technologies with the sensibility of an art studio// Digital Atelier Practice → merging new technologies with the sensibility of an art studio// Digital Atelier Practice → merging new technologies with the sensibility of an art studio// Digital Atelier Practice → merging new technologies with the sensibility of an art studio// Digital Atelier Practice → merging new technologies with the sensibility of an art studio// Digital Atelier Practice → merging new technologies with the sensibility of an art studio// Digital Atelier Practice → merging new technologies with the sensibility of an art studio// Digital Atelier Practice → merging new technologies with the sensibility of an art studio// Digital Atelier Practice → merging new technologies with the sensibility of an art studio// Digital Atelier Practice → merging new technologies with the sensibility of an art studio

→ The Sleeping Beauty

↑ New York City Ballet
We worked together with the New York City Ballet and Steelworks to build this fantastic imaginary based on the keys of the libretto.

→ Deessa

↑ Mandarin Oriental Ritz
We deconstructed Quique Dacosta’s dishes to contextualize his work at Deessa within an art gallery setting.
↗

→ Carbon Neutral

↑ Nippon Gases
We designed this digital spatial platform together with Grand to host the core pillars of the Japanese company Nippon Gases.

→ Threshold

↑ Interactive Brand Window
Threshold is an interactive storefront that transforms a point of passage into a narrative experience.

→ System 08

↑ Hogo Systems
Hogo Systems presents its System 08 sleep system, and we developed the entire visual universe for its launch.

→ Garden Ritz

↑ Mandarin Oriental Ritz
It is a surprising garden inside the new Ritz Hotel in Madrid. We used the creation of life as a narrative thread to convey the connection between nature and the magical world.

→ Strobe

↑ Iván Llopis
An artistic and technological exploration that merges light and sound into a unique sensory experience. Created as a music video for composer Iván Llopis.

→ Inexplicables

↑ ING
ING presents its payroll account, and to represent the irrational and the unexplainable, we used the unpredictable chemical reactions of the six main elements that make up the human body.
↗ ING

→ MORM

↑ Mandarin Oriental Ritz
For the opening of the Mandaring Oriental Ritz we worked with mothership to build 5 visual works that conveyed the essence of the 5 gastronomic spaces of the hotel.

→ Stone Animals

↑ MIllE
In a world where animals are now only fossilized creatures, they seek, like any form of life, to move and not stop dreaming.

→ Purely Iconic

↑ Serial Cut™
Carmelo Barberá directs and writes this commercial short film for the 20th anniversary of the acclaimed design studio Serial Cut™.  

→ Balance

Work created for Noisegraph™, which explores the balance between product-driven commercials and more artistic projects.

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